Executive MBA in Media & Entertainment

AED 21,600

AED 19,440

Avail up to 30% Scholarships

Executive MBA in Media & Entertainment

Elevate your career with a cutting-edge Executive MBA specialized in Media & Entertainment, fostering leadership excellence in the vibrant landscape of the UK creative industry.

Credentials and Awards by:

The program is accredited by and you will receive awards from the following academic partners:

Executive MBA in Media & Entertainment

Elevate your career with a cutting-edge Executive MBA specialized in Media & Entertainment, fostering leadership excellence in the vibrant landscape of the UK creative industry.

Credentials and Awards by:

The program is accredited by and you will receive awards from the following academic partners:

Learning format
Blended Learning
Blended format combines face-to-face online classes and interactive e-learning.
UK Credits
120 Credits
Earn 180 UK credits that are globally recognized for higher education.
Modules
Modules: 11
Comprehensive modules covering key areas of the program.
Program Duration
12 Months
Designed to be completed within 18 months with flexible pacing.
Semesters
03 Semesters
Structured into three semesters for better course distribution.
Payments
Flexible Payments
Flexible payment options to accommodate different financial needs.

In-depth Analysis, Worldwide Recognition, Complete it with Comfort

A Degree that starts with your needs and completes with your achievements. Crafted by specialists, delivered by MEW’s purpose-built LMS, you have it all.

Campus Grade Learning at Your Screen

Campus Grade Learning at Your Screen

The executive courses are summarised in a way that avoids information overload while achieving the learning outcomes.

Case Studies that Speak

Case Studies that Speak

The learning in these courses is supported by industry scenarios, so you can connect every topic and apply it right away.

Fully Assignment Based

Fully Assignment Based

With just a few weeks of commitment, the executive courses are a perfect partner for your work-growth balance. So Start today so you finish it before you know it.

About the Programme

The Executive MBA Specialized in Media & Entertainment is a cutting-edge program meticulously crafted to integrate foundational business modules with specialized courses tailored to the unique demands of the media and entertainment industry. This comprehensive curriculum is designed to empower professionals with the requisite knowledge, skills, and strategic acumen necessary to thrive in the dynamic landscape of media and entertainment.

Program Overview:

Our Executive MBA program adopts an innovative and practical approach, combining essential business principles with industry-specific expertise. Participants will engage in a transformative learning experience, gaining insights into various facets of business management and acquiring specialized knowledge in the media and entertainment sector.

Module Highlights:

  1. Business Economics: Acquire insights into economic principles and their application within the context of media and entertainment business strategies.

  2. Business Management: Master the fundamentals of general business management, laying a strong foundation for leadership roles in the industry.

  3. Strategic Management: Develop strategic thinking skills essential for navigating the ever-evolving media and entertainment landscape.

Specialization Courses:

  1. Financial Management: Gain expertise in financial strategies tailored to the unique challenges of the media and entertainment industry.

  2. Human Resources Management: Explore HR management specific to the dynamics of media and entertainment businesses.

  3. Management Information System: Understand and leverage information systems in the context of media and entertainment.

  4. Marketing Management: Analyze real-world marketing challenges within the media and entertainment sector.

  5. Operations Management: Explore efficient operations and supply chain management in the context of media and entertainment.

  6. Media & Communication Industry: Delve into industry-specific cases to understand and solve challenges in media and communication.

  7. Events Planning and Management: Develop skills in planning and managing events within the media and entertainment domain.

  8. Graduation Project: Apply acquired knowledge to a real-world media and entertainment business challenge, culminating the learning journey.

Program Highlights:

  • Career Advancement: Our Executive MBA acts as a catalyst for career progression, positioning graduates as industry leaders in the global media and entertainment market.

  • Practical Teaching Approach: The program embraces a practical teaching approach, ensuring participants apply theoretical concepts to real-world scenarios through case studies and interactive discussions.

Embark on a transformative journey with our Executive MBA Specialized in Media & Entertainment. Prepare to excel in the global media and entertainment arena, shaping the trajectory of your career with a comprehensive and industry-focused education. This program is ideal for professionals seeking career advancement in media and entertainment, providing the strategic thinking and specialized skills needed for success. Join us and unlock the doors to leadership in the intersection of business and media.

Credentials and Accreditations

About Girne American University -

Girne American University (GAU) is the first university in Cyprus with more than 20,000 students and 18,000 alumni from 135 countries with 22 research laboratories is the largest public university of Northern Cyprus registered and accredited by YOK and YODAK.

GAU was established in 1985. Having started with seven students, today GAU is a globally recognized university with seven international campuses across three continents. It is ranked among the top 100 higher education providers by Eduniversal and offers access to the American learning system with internationally accredited programs. It serves 20,000 students from 135 countries, offers 71 undergraduate programs, and features a well-equipped library with extensive scientific databases and digital resources.

GAU offers programs at the Doctorate, Master's and Bachelor's levels, and all the programs are WES Approved.

Girne American University Accreditation & Associations:

  • YÖK - Council of Higher Education (Republic of Turkiye)
  • YÖDAK - Higher Education Planning Evaluation Accreditation and Coordination Council (Northern Cyprus)
  • IACBE - The International Assembly for Collegiate Business Education (US)
  • UK NARIC
  • EAQUALS
 
 
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Girne American University

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Learning Modules/Units

Unveil the valuable lessons and practical skills that you'll gain throughout this course.

What's included

1 Graded Assessment


The Marketing Management module provides a comprehensive understanding of key marketing principles, strategies, and techniques. Participants engage with topics like market research, consumer behavior, branding, and digital marketing trends. Emphasizing real-world application, the module fosters practical skills and critical thinking.


Upon completing this module, the learner will be able to;

  1. Comprehensive Marketing Knowledge: Develop a profound understanding of marketing principles, theories, and contemporary practices.
  2. Strategic Marketing Planning: Demonstrate the ability to formulate strategic marketing plans aligned with organizational goals.
  3. Consumer Behavior Analysis: Analyze and interpret consumer behavior for informed marketing strategies.
  4. Digital Marketing Proficiency: Attain proficiency in using digital marketing tools for effective campaigns.
  5. Integrated Marketing Communication: Understand and implement integrated marketing communication strategies for consistent brand messaging.
  6. Marketing Metrics and Analysis: Apply key performance indicators (KPIs) and analytics to measure marketing effectiveness.

These outcomes aim to equip participants with a versatile skill set and knowledge base essential for successful marketing management roles in diverse business environments.

 

What's included

1 Graded Assessment


This module in Management Information Systems (MIS) is designed to provide students with a comprehensive understanding of the role of information systems in organizational contexts. Students will delve into key areas, exploring the design, implementation, and management of information systems with a focus on enhancing business processes.

Upon successful completion of this module, students will achieve the following learning outcomes:

  1. Comprehensive MIS Understanding: Gain a thorough understanding of the principles and functions of Management Information Systems.

  2. Strategic Integration: Recognize the strategic significance of MIS in organizational decision-making processes.

  3. Technical Proficiency: Develop technical skills in utilizing MIS tools for data management, analysis, and system design.

  4. Cybersecurity Awareness: Understand the importance of cybersecurity in safeguarding information systems.

  5. Problem-Solving and Decision-Making: Apply MIS concepts to solve business problems and support effective decision-making.

  6. Integration with Business Operations: Explore how MIS integrates with various business processes to enhance efficiency.

  7. Ethical and Legal Considerations: Recognize and address ethical and legal considerations related to MIS implementation.

These outcomes aim to equip students with a solid foundation in MIS, preparing them for roles that require the effective utilization of information systems in diverse organizational settings.

What's included

1 Graded Assessment


The Operations Management module provides learners with a comprehensive understanding of the principles and practices involved in efficiently managing the processes that transform inputs into goods and services. This module explores the critical aspects of operations, including design, planning, execution, and control, with a focus on optimizing resources to achieve organizational goals.

Upon successful completion of this module, students will attain the following learning outcomes:

  1. Process Optimization: Understand the principles of designing and optimizing business processes for enhanced efficiency and effectiveness.

  2. Capacity Planning and Resource Management: Apply capacity planning techniques to allocate resources effectively, ensuring optimal utilization.

  3. Inventory Management: Analyze and implement inventory management strategies to balance supply and demand efficiently.

  4. Quality Control and Continuous Improvement: Grasp the importance of quality control measures and continuous improvement methodologies in operations.

  5. Supply Chain Integration: Understand the role of supply chain management and develop skills to integrate supply chain processes seamlessly.

  6. Technology Adoption in Operations: Explore and apply technological solutions for improving operations, including the use of data analytics and automation.

  7. Risk Management: Identify and assess operational risks, developing strategies for mitigating potential challenges.

  8. Cross-functional Collaboration: Appreciate the interconnectedness of operations with other organizational functions and develop effective cross-functional collaboration skills.

  9. Sustainability in Operations: Consider the environmental and social impacts of operations, incorporating sustainability practices into decision-making.

  10. Project Management: Gain foundational knowledge of project management principles and their application in operations.

These outcomes aim to equip learners with the skills and knowledge necessary for effective operations management, preparing them for roles that contribute to organizational efficiency and competitiveness.

What's included

1 Graded Assessment


This course provides a foundational understanding of key financial concepts and principles essential to corporate finance. It covers the fundamental ideas that underpin corporate financial decision-making, equipping students with the knowledge needed to analyze and manage financial activities within a business context.

Student's Learning Outcomes:

  • Understand and develop financial statements, time value of money, valuation of future cash flows, valuing stocks and bonds.
  • Develop their skills in computation of future & present cash flows, making capital investment decisions, and analysis of financial statements.
  • Make capital investment decisions.
  • Analysis of financial statements and evaluation of investment projects.

This course explores the strategic and pivotal role of Human Resource Management (HRM) in enhancing employee performance and aligning workforce capabilities with organizational goals. It equips students with the knowledge and skills to make informed decisions about recruitment, training, performance management, and rewards—decisions that are increasingly relevant across all managerial roles, not just within HR departments. The course integrates perspectives from both top management and functional HRM, providing a comprehensive understanding of how strategic HR practices influence business success. Students will engage with real-world case studies, current industry developments, and selected readings from business and academic sources to apply theory to practice.

Student's Learning Outcomes:

  •  Understand the strategic role of HRM in supporting the business objectives of an organisation. 
  • Understanding Equal Opportunity and the Legal Environment.
  • To enlarge insights into managing diversity.
  • To identify human resource systems and practices available to build a skilled and motivated workforce.
  • Understanding of the employee testing and selection process.
  • Gain an ethical understanding of the concept of performance appraisal and its process.
  • Awareness of managing Employee Separations, Downsizing, and Outplacement.

The Media & Communication Industry module is thoughtfully designed to provide participants with a comprehensive understanding of the key elements within the realm of media and communication. This module explores the nuances of the industry, emphasizing the intricacies of effective communication strategies and media management.

Upon successful completion of this module, participants will achieve the following learning outcomes:

  1. Media Landscape Analysis: Develop a profound understanding of the contemporary media landscape, including digital platforms, traditional media, and emerging trends, enabling insightful analysis for strategic decision-making.

  2. Audience Engagement Strategies: Acquire skills in crafting and implementing audience-centric communication strategies, utilizing various media channels to enhance engagement and cultivate a loyal audience base.

  3. Media Planning and Buying: Explore the intricacies of media planning and buying processes, understanding how to optimize budget allocation for effective media campaigns that align with organizational goals.

  4. Content Creation and Management: Gain proficiency in content creation and management, covering diverse formats such as written, visual, and audio content, to effectively convey messages and maintain brand consistency.

  5. Media Ethics and Regulations: Navigate the ethical considerations and regulatory frameworks inherent in media and communication, ensuring adherence to legal standards and ethical guidelines.

  6. Crisis Communication: Develop skills to handle crisis communication effectively, formulating strategies to mitigate reputational risks and maintain public trust during challenging situations.

  7. Digital Media Analytics: Understand the integration of analytics in digital media, leveraging data-driven insights for informed decision-making and optimizing digital media strategies.

This module equips participants with the knowledge and skills necessary to navigate the dynamic landscape of the media and communication industry, fostering adept professionals ready to excel in diverse and evolving communication environments.

The Events Planning and Management module is expertly designed to immerse learners in the comprehensive realm of event coordination and execution. This module delves into the intricacies of planning, organizing, and managing events, providing participants with the knowledge and skills essential for success in the dynamic field of event management.

Upon successful completion of this module, participants will achieve the following learning outcomes:

  1. Event Design and Conceptualization: Develop a deep understanding of event design principles and techniques, enabling the creation of captivating and memorable event experiences.

  2. Strategic Event Planning: Acquire skills in strategically planning events, aligning them with organizational objectives, and optimizing resources for successful execution.

  3. Budgeting and Financial Management for Events: Master the art of constructing and managing event budgets, ensuring financial efficiency and accountability in event planning and execution.

  4. Risk Assessment and Mitigation: Evaluate potential risks associated with events and implement effective risk management strategies to ensure seamless event operations.

  5. Stakeholder Communication and Coordination: Develop strong communication and coordination skills to effectively engage with stakeholders, ensuring collaboration and successful event delivery.

  6. Technology Integration in Event Management: Understand and leverage the integration of technology in event management processes, utilizing digital tools for efficient planning, promotion, and execution.

  7. Legal and Regulatory Compliance in Event Management: Navigate the legal landscape of event management, ensuring compliance with regulations and ethical standards to mitigate legal risks.

  8. Evaluation and Post-Event Analysis: Learn techniques for evaluating the success of events, conducting post-event analysis, and incorporating feedback for continuous improvement in future events.

This module empowers participants with the knowledge and expertise required to excel in the multifaceted field of events planning and management, cultivating adept professionals ready to navigate the challenges and deliver exceptional events in diverse and dynamic settings.

 
 

What's included

11 e-Lectures

1 Graded Assessment


This course is designed to develop students' strategic thinking, analytical capabilities, leadership communication, teamwork, and cross-functional integration skills. Emphasizing the formulation and execution of strategy, the course equips students with tools and frameworks applicable to large corporations as well as firms of all sizes across various sectors. Through case-based learning and interactive activities, students will engage with real-world strategic challenges from diverse industries and business contexts, enhancing their ability to make informed and impactful decisions in dynamic environments.

Student's Learning Outcomes:

  • Analyse industry structure and environmental trends.
  • Assess how a firm’s resources and capabilities generate competitive advantage.
  • Formulate new strategies under varying contexts.
  • Implement strategies and organise firms for success.

What's included

1 Graded Assessment


This course explores the application of economic principles, theories, and analytical tools to managerial decision-making within organizations. Emphasizing both microeconomic and macroeconomic perspectives, the course enhances students’ ability to apply economic reasoning to real-world business challenges. Students will gain insights into the economic foundations of strategic and operational decisions, while developing critical thinking and analytical skills essential for effective management and the efficient operation of firms.

Student's Learning Outcomes:

  • Gain an intermediate understanding of consumer behaviour and market demand.
  • Analyze market structure and competition.
  • Understanding the role of government intervention in markets.
  • Understand the impact of economics on business and society.

What's included

1 Graded Assessment


The Graduation Project involves the completion of a substantial research or consultancy project, allowing students to explore a specific business challenge, opportunity, or issue. Students are required to integrate theoretical frameworks with practical insights gained from their coursework, demonstrating a deep understanding of business management principles.

The project may cover various aspects of business management, such as strategic planning, organizational behavior, marketing, finance, or operations. It typically includes elements of primary and secondary research, data analysis, and strategic decision-making. Students are encouraged to select topics relevant to their career aspirations or areas of interest within the business management field.

This course provides a comprehensive introduction to the fundamental concepts, contributions, and limitations of key paradigms in Organizational Theories. It is designed to develop students' ability to understand, design, and manage organisations effectively. The course addresses both macro-level aspects—such as organizational structure, technology, and external environment—and micro-level dynamics, including organizational culture, managerial decision-making, power dynamics, and internal conflicts. Through a combination of lectures, readings, class discussions, case studies, and research projects, students will gain a well-rounded and analytical understanding of organizational behavior and the complexities of organizational life.

Student's Learning Outcomes:

  • Have a general understanding of what an organization is, how it is constructed and how it functions.
  • Understand the specific conditions of public sector organisations and the impact of the environment on organizational performance.
  • Have a general understanding of the main organisational theories and research studies in the field.
  • Be able to work with concepts like: organisation leadership, organisational culture, organisational structure, bureaucracy, motivation, organisational performance, organisation environment, complex systems.

Program Details

Accreditation

This course has been duly accredited by our accreditation partner, Girne American University.

This course has been duly accredited by our accreditation partner, Girne American University.



Entry Requirement

A bachelor's degree or at least five years of managerial experience. A student would need at least a bachelor's degree from an accredited UK university or equivalent qualification in case the qualifi...

A bachelor's degree or at least five years of managerial experience.

A student would need at least a bachelor's degree from an accredited UK university or equivalent qualification in case the qualification is achieved abroad for the standard admission route; however, there could be a chance given to students who have a proven record of at least five years of managerial experience in the respective field of the degree applied for. This will be assessed on a case-by-case basis, and it is the university's discretion to accept or reject any application based on the experience certificate provided.

For additional requirements, please see our documents requirements section to see what you must upload before being granted admission into the program.

Certificate

Upon the successful completion of all the learning outcomes and passing the assessment criteria, the student will be awarded the following credentials: Certificate 1: Course Completion Certificate, a...

Upon the successful completion of all the learning outcomes and passing the assessment criteria, the student will be awarded the following credentials:

Certificate 1: Course Completion Certificate, awarded by MEW School of Leadership

Certificate 2: Master's degree certificate and transcript awarded by Girne American University.

Visa Requirement

A visa is required only if you are invited for a research-based workshop/assignment or choose to finish the third semester on campus with the university. You might also require a visa if you opt-in to...

A visa is required only if you are invited for a research-based workshop/assignment or choose to finish the third semester on campus with the university. You might also require a visa if you opt-in to participate in the awarding university graduation ceremony.

However, since the program is 100% online, there is no visa requirement.

Please also note that MEWSchool might facilitate your visa process but cannot process or guarantee your visa. Any extra process or charges or any additional requirement related to visa processing will be borne individually and solely by the student. The above fee for the program includes only the tuition fee for the program along with your certification.

Career Outlook

Overall Career Outlook: The Executive MBA specialized in Media & Entertainment is a strategic career investment, positioned to meet the evolving demands of this dynamic industry. Authoritative sou...

Overall Career Outlook: The Executive MBA specialized in Media & Entertainment is a strategic career investment, positioned to meet the evolving demands of this dynamic industry. Authoritative sources such as The Hollywood Reporter and industry-specific reports highlight the increasing need for executives with a comprehensive understanding of business strategies in media and entertainment.

Job Options: Graduates are equipped to pursue executive-level roles within the media and entertainment sector. Opportunities include Chief Entertainment Officer, Media Strategy Director, Content Development Executive, and Chief Creative Officer (CCO), aligning with their specialization in Media & Entertainment.

Employment Opportunities: Projections from leading media and entertainment institutions and industry reports emphasize a robust demand for executives with a nuanced understanding of the industry. Opportunities span various segments, including film, television, streaming services, music, and digital media.

Salary Statistics: The median salary for professionals with an Executive MBA in Media & Entertainment is highly competitive, surpassing industry standards. Global salary surveys and industry analyses indicate that executives in this field earned a median annual wage exceeding $150,000 in 2023, underscoring the lucrative nature of leadership roles in media and entertainment.

EMBA Advantage: Possessing an Executive MBA in Media & Entertainment positions individuals for influential leadership roles such as Chief Creative Officer, Entertainment Strategy Director, and Media Innovation Manager. The program's emphasis on strategic media management, content creation, and emerging technologies equips graduates with advanced skills, making them highly sought after in the rapidly evolving media and entertainment landscape.

Source:

  • The Hollywood Reporter. (2023). Industry Insights: The Future of Media & Entertainment Leadership.
  • Entertainment Business Association Annual Report. (2023).
  • Global Executive Compensation Survey 2023, Media & Entertainment Executives.

Note: Salary statistics are based on estimates and may vary depending on factors such as location, experience, and specific roles within the media and entertainment industry.

Workshop

Online face-to-face workshops will be conducted where practical application of the topics discussed will be explored. Our faculty will facilitate and supervise the workshops, and an invitation for the...

Online face-to-face workshops will be conducted where practical application of the topics discussed will be explored. Our faculty will facilitate and supervise the workshops, and an invitation for the same will be sent at least two hours before the invitation date. These workshops provide a complimentary learning opportunity for students to learn more practically and in depth from the faculty or fellow learners.

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